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Margins & Meltdowns
Cashflow Clarity · Predictable Profits
You built something real.
Let's make sure it pays you.
There's no shortage of advice on how to market your product and drive revenue. But hardly anyone is talking about the finance side — the cash flow mechanics that determine whether all that hard work actually lands in your pocket. This is the place for physical product founders who are done having everyone make money off their brand except them.
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Cashflow clarity. Practical tools. No fluff.
Margins & Meltdowns is built for bootstrapped physical product founders — people who manufacture or source real things, carry real inventory, and live with the cash flow consequences every single month. Every article, tool, and resource here is built around one question: how do you make sure more of what comes in actually stays with you?
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Follow the Cash
Cash flow fundamentals for product founders — how money moves through your business and how to stop it leaking out.
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Your Inventory. Your Cash.
Inventory is your biggest cash trap. Learn how to manage it without strangling your business.
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Price Yourself Paid
Pricing strategy that actually accounts for your real costs — so every sale moves you forward, not backward.
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From the Trenches
Real stories from 18 years of building a physical product brand — what worked, what didn't, and what I'd do differently.
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The Tools
Free and paid calculators built specifically for product founders — cash conversion cycle, forecasting, bank allocations, and more.
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The Courses
Self-guided programmes to implement cash flow systems in your business — at your own pace, on your own schedule.
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Consulting
Work directly with Jennifer to implement a financial management process built for founders, not accountants. Simple enough to actually understand. Intuitive enough to actually stick with.
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About Jennifer
Three physical product businesses. Two exits. One ongoing beautiful lifestyle brand. Eighteen years of learning what actually keeps a product brand alive — and what quietly kills it. Jennifer's been in the trenches longer than most.
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